5 Strategies to Successfully Onboard Affiliates

This not only helps to make sure they really understand the product they are promoting; it also helps to establish a good rapport. 300,000+ people use our plugins to sell more, wow their customers, save time and be more productive. We’re the team behind Smart Coupons, Smart Manager and many other top selling plugins.

First try, I got stuck on step 4 for “payout method”, where I couldn’t move forward or change any of my information. Icegram- WordPress plugins for lead capture, call to action and email marketing. For information on when and why we collect personal data, please read our privacy policy. At the end of the day, it is you who is in full control of the program, so make sure to make the most out of these tips using Affiliate for WooCommerce.

Powerful Affiliate Features

Unfortunately, the applicant was not successful – best to let them know sooner rather than later. There are tools available for checking the validity of certain metrics, such as TwitterAudit for weeding out bot followers. Taking time to make sure this is clear early on in the process can prevent unnecessary complications and wasted time further down the line. As well as this, asking for sample content up-front (ideally this will be a custom-crafted guest post or something similar) is a great way to weed out all of the non-serious applicants. Gain the freedom, time and financial means to do more of what you love.

affiliate onboarding

Another great way to get started with this is to create a personalized landing page for each affiliate using our affiliate landing pages pro-add-on. This is a huge sign that you’re invested in the relationship and a great opportunity to collaborate with your affiliate during the onboarding process. What your affiliate onboarding should aim to do is cut the learning curve so your affiliates get that feeling of making sales more quickly. Luckily, if there’s anyone who’s an expert at selling your product it’s you, so you’ll have lots of helpful information to share. Therefore, to run it as successfully as you envisioned, you must build a strong affiliate onboarding process.

Tips to Success Affiliate Onboarding

This makes it easy for them to respond to you with questions or concerns if they haven’t already. Use the affiliate onboarding to find out about your affiliates’ business and work together with them to build the perfect landing page that’s going to earn sales for both of you. Well, good affiliate marketing is a process, and one of the most important parts of that process is your affiliate onboarding.

affiliate onboarding

Whatever the market conditions or current trends, you will always find Awesome Motive leading the way to help our customers gain competitive business advantage and stay ahead of the curve. We love WPForms’ conversational forms for this because they don’t bombard people with too many questions all in one go. They allow you to ask questions in a more natural way, keeping your affiliates engaged and helping you to maximize the insights you get.

Since we don’t require such restrictive documentation, the process is exceedingly swift. Having a welcome package makes it easier for affiliates to follow educational sessions about the program. You want to avoid overwhelming new participants with confusing jargon or overly technical explanations.

Promote new affiliate partnership

Consider setting up email sequences that provide affiliates with tips on taking advantage of various aspects of the affiliate program. They can cover topics like what promotional efforts work best with different products or how to develop promotions that appeal to your target audience. Spend time creating affiliate communications channels and materials that will eventually be helpful to create a great affiliate onboarding experience. Helping new affiliates successfully complete their first sales can build confidence for when they’re out on their own. This is especially important for new affiliate programs that are still trying to recruit partners.

  • When it comes to affiliate programs, affiliates are spoiled for choice.
  • UpPromote Dashboard shows you details of your affiliates’ sales, orders, clicks, etc so you can easily track their performance.
  • This means less time spent dealing with repetitive questions or issues, freeing you up to focus on building your business.
  • When creating a guide, be cautious not to overload your new affiliates with far too much expertise and technical terms, as your new affiliate partners may not grasp industry-specific words.
  • This is the process of getting new affiliates acquainted with your program and prepared to start promoting your products and services.

Initially you can do this yourself, but as the number of affiliates in your program grows, you can also set up a mentorship system so experienced partners can help new members get started. This both frees up time for you and fosters a sense of community among your team. An effective onboarding process equips your affiliates for success and sets them up to be as effective as possible. Your onboarding process should establish specific expectations for every new affiliate and give them all the resources they need to be successful. They’ll know precisely what they’re getting themselves into and how to get started.

While affiliate onboarding can be an exciting time, it can also be stressful. You are, after all, making an important business decision based on trust and your belief in what your new promotional products organization can offer you. You might worry about orders falling through the cracks, new processes that you have to follow, what the actual support you’ll receive looks like, and so on. Any change to how you do things is a big change — but we’re here to help. You’ve started your affiliate program and gathered people who will work as your new affiliates.

Let the new affiliate partner know they were successful

If you find affiliates without any conversions, it’s best to reach out and see how you can help. Also consider other communication channels such as online groups or forums. These types of communication channels provide a more convenient and casual space for affiliates to come together, fostering a digital community. To make the most of your affiliate relationship, make communicating easy. Set up communication channels so affiliates know exactly who and where to contact your business for anything affiliate related. The following strategies will help you successfully onboard affiliates to your program.

Consider sending a check in email or scheduling a time to call to talk face-to-face. Once you upload assets to your program, your affiliates will have access to these on their “Assets Wall” and be able to share them directly to their social channels, or embed them on their websites. This enables you to gather feedback on what worked and what didn’t, so you can continue to fine-tune your process in the future. The start of new partnerships can be rocky, but the reward is more than worth the risk. Every great partnership starts somewhere, so why don’t you help make sure your latest partnership starts on the right footing.

affiliate onboarding

Again, it’s never a one-time process but the ongoing assistance that you provide will throughout the entire program. This material could include images, videos, promotional copies, landing page links, product links, website links, etc. You can manage your resources better by getting them stored in different promotional sections. If there’s a demand, you can schedule some doubt clearing sessions for them over weekends or have some online forums which are exclusive to serve your affiliates and work towards the growth of the community.

Either way, have one email that affiliates know to contact when needed. With Tapfiliate’s Pro Plan, set custom onboarding fields to easily gather more information about your affiliates. For example, For instance, you can ask affiliates to provide their social media handles and what channels they plan to promote on.

Create an Affiliate Portal for your Affiliates

The way you onboard affiliates will impact their capacity to greatest push your business and recommend commercial clients. Launch your affiliate program today and unlock a new revenue channel to grow your business faster. Affiliate onboarding is about creating a connection, sharing knowledge, and highlighting the features of your program that will help your affiliates make sales.

How to Optimize Your Affiliate Onboarding Process

By default, Tapfiliate sends an email to each affiliate who joins your affiliate program with their affiliate link and how to sign in to the tapfiliate dashboard. However, it often takes a more proactive approach to build affiliate relationships. After all – the best partnerships require effort and skin in the game on both sides. Your partnership terms should be a legal document,with information specific to the kind of affiliate partnership you are offering. It should be clear to any potential affiliates exactly what kind of relationship they are getting into.

When affiliates know they’re going to get paid regularly and without hassle, it just offers that extra piece of motivation to go out and make sales. In order to get to know your affiliates and build meaningful relationships with them, it’s important to foster a sense of trust and transparency. Recognize that not every would-be affiliate is the right fit for your business, and make sure you’re only accepting people who are a good match. That’s why we focus on making our affiliate area powerful and customizable. With Affiliate Area Tabs, you can create custom tabs where you can add all the important information your affiliates need. You could give them a copy of your product, a free trial, a demo, or a branded t-shirt, for example.

Provide affiliates with updated content for product photographs, banners, and brand materials. Share creatives that convert well among all affiliates in your program. Send the promotions out on a scheduled basis with information about upcoming sales or bonus offers. Make sure your email promotions include offers for one-on-one conversations between affiliates and program managers. Each new affiliate you bring into your program will have unique skills and strengths. Some might have a lot of experience being part of an affiliate program, and it might be the first time for others.

If you’re ready to experience the iPROMOTEu difference as these Affiliates have, we’re ready to put you on the path toward the career and lifestyle you’ve been looking for. Also consider additional materials that will enhance your affiliate’s promotions such as providing a branding kit. A branding kit will ensure that affiliate promotions are consistent and recognizable to audiences. This includes your brand’s logos, color profiles, typography, slogans, company images etc. In addition to having a dedicated email, you may also want to add a time to meet affiliates face-to-face through free video conferencing.

Onboarding Strategy #5: Affiliate User Feedback Survey

If they have to wait more than a day or two to receive them, they could get impatient and lose interest in your brand. You also don’t want to risk that you’ll forget someone while you’re managing an initial influx of affiliates. Rather than trying to manually manage the task yourself, set an automated trigger so that once you accept someone into your program, they automatically receive all of their onboarding materials immediately.

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